“In 2021, Saudi Arabia’s box office reach approximately $238 million, according to figures from Comscore, a rise of nearly 95 percent on 2020 and a figure that made it the 15th biggest market in the world. While 2020 was obviously dramatically impacted by the pandemic, Saudi Arabia’s growth the following year — spurred on by the organic development of a new market (the number of multiplexes grew from 14 in 2019 to 55 in April 2022, according to Comscore) — was higher than several other major markets.”

Is the “Untapped” Market of Saudi Arabia Still Attractive to Hollywood Following Bans? [Hollywood Reporter]