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  • Luxury, Adidas and ‘made in China’: What Saudi fashion consumers are buying

    The Kingdom of Saudi Arabia (KSA) may not be the first place that comes to mind when thinking of fashion, but it’s on track to become a serious player — in terms of both creation and consumption. According to a recent report by the Saudi Fashion Commission titled “State of Fashion in the Kingdom of Saudi Arabia 2023,” retail fashion sales in the country are expected to expand at an average annual growth rate of 13 percent to $32 billion from 2021 to 2025.

  • Saudi Esports Federation, KFC team up to empower female gamers

    In a move that promises to revolutionise the esports landscape in Saudi Arabia, the Saudi Esports Federation (SEF) and Kentucky Fried Chicken (KFC) have unveiled a transformative three-year partnership. This groundbreaking collaboration is dedicated to advancing local gaming talent onto the global stage and includes an initiative aimed at empowering women gamers.

  • Man tests positive for MERS in Abu Dhabi near Oman border – WHO

    A 28-year-old man has tested positive for the potentially fatal Middle East Respiratory Syndrome Coronavirus (MERS-CoV) in a city in Abu Dhabi on the border with Oman, the World Health Organization said on Monday. The man in the city of Al Ain was admitted to hospital last month, the WHO said in a statement. Health officials had checked 108 people that he was in contact with, but no secondary infections had turned up so far, it added. The WHO said there were no signs the man had come into contact with dromedary camels, which spread the disease that is separate from COVID-19. It gave no more details on his current condition.

  • Consumers in Saudi Arabia are Conscious of Cyber Risks with 97% of Internet Users Taking Measures to Protect their Home Connection

    Cisco’s latest Broadband Survey has revealed that internet users in Saudi Arabia are conscious of cyber risks, with only 3% of respondents not taking any measure to protect the security of their home connection. The survey of more than 21,000 people in 12 countries, including 2,000 respondents from KSA, looked at how consumers use their broadband connectivity. In Saudi Arabia, 91% of total survey respondents ranked broadband as critical national infrastructure; while 68% of respondents rely on their home Internet to work from home or run a business.

  • Aramco and partners make polymers from oil waste in historic milestone

    According to a press release from Aramco, the project aims to pave the way for the creation of a domestic value chain for the advanced recycling of plastics to circular polymers in Saudi Arabia. The process allows the use of non-sorted plastics, which can be difficult to recycle mechanically, which consequently contributes to solving the challenge of end-of-life plastics.

  • Saudi Arabia succeeds in converting waste plastic oil into certified circular polymers

    Saudi Arabia, in collaboration with France's TotalEnergies, has succeeded in converting the waste plastic oil into circular polymers certified by ISCC Plus, the official Saudi Press Agency (SPA) reported Monday. This is also the first ISCC Plus certified success in the Middle East and North Africa region. The oil was first processed in a refinery jointly owned by Saudi Arabian Oil Company (Aramco) and TotalEnergies in the eastern coastal city of Jubail and then used as a feedstock by a Saudi petrochemical complex to produce circular polymers.

  • How are consumers and agencies changing in Saudi Arabia?

    Clients in Saudi Arabia are embracing digital transformation and looking for innovative technological solutions. This leads to demand for advanced digital platforms, mobile applications, e-commerce solutions and online service delivery. Additionally, clients are interested in emerging technologies such as AI, blockchain, and the Internet of Things (IoT) to enhance their daily lives and business operations.

  • Triotech selected to develop multiple attractions for Transformers experiences in Saudi Arabia

    Part of Saudi Arabia’s Public Investment Fund (PIF), Seven has selected Triotech to develop themed interactive dark rides for its Transformers attractions, which will cover 10,000sq m (108,000sq ft) and be set across a range of immersive action-filled environments themed on the popular IP. In its role, Triotech will be responsible for the design, engineering, manufacturing, and installation of these interactive dark rides.

  • What retailers should know about Saudi Arabian luxury consumers

    In 2022, Saudi Arabia's fashion market was worth over €2 billion (~$2.15 billion), and only continues to grow as brands like Prada and Tiffany’s expand their presence with mono-brand outlets in the country.

  • World’s first Transformers indoor theme parks to open in Saudi Arabia

    The theme parks will open at three of Seven's entertainment destinations in Saudi Arabia. Each of the parks will have themed attractions and immersive experiences depicting Autobots heroics and the scheming of the Decepticons.